Another new prospect for Lamps Plus is video. The retailer began testing search-triggered video ads on the Amazon app strategically this year on Prime Day, July 17, as part of Amazon’s new beta test for Amazon Video in Search Ads. Two video spots appeared on mobile and were filmed by the companies’ in-house studio in Los Angeles where Hsu manages an internal marketing team of 40.
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Every Breath Jump up ^ "Amazon Snaps Up Video Game Provider Reflexive". Archived from the original on 2017-05-29.
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